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Is Urban Outfitters ethical?
So far in my “Brands that Are Better…” series, I’ve covered power players Old Navy, Forever 21, ModCloth, and Free People. I have ideas in the works for Anthropologie and Madewell, but those will take some time and research, so I went the easy route today and decided to cover Urban Outfitters.
Urban Outfitters is easy not because there are hundreds of ethical companies with similar aesthetics, but because they have their own in-house line comprised of upcycled clothing.
The Urban Renewal Collection is comprised of original vintage, upcycled and reworked vintage, and domestically produced items made with deadstock fabrics. As some of you know, I am a huge proponent of incorporating vintage and upcycled garments into one’s wardrobe. The prints of the 60s and 70s, the silhouettes of the 80s, the girl power of the 90s – no matter which direction you go, when combined with contemporary favorites, you end up with a style that is all your own.
Urban Outfitters has an aesthetic advantage over other popular fashion companies, because their items have always fallen a bit on the vintage, grunge side of the spectrum. This has allowed them the freedom to dream up upcycled goods that revel in their originality and imperfection. I know this won’t be everyone’s style, but maybe you’ve got a little room in your heart for experimentation this coming season?
Here are some of my favorites from the Urban Renewal Collection:
Vintage Striped Oversize Tee, $39.00 | Recycled Embroidered Neckline Tee, $39.00
Recycled Frayed Levi’s Jeans, $69.00 | Cropped Frayed Work Pant, $49.00
Tropical Print Maxi Dress, $39.00 | Remade Ribbed Culotte Jumpsuit, $59.00
Remade Off-the-Shoulder Crop Top, $54.00 | Remade Square Neck Shift Dress, $59.00
8 Ethical Alternatives to Urban Outfitters
Upcycled clothing for women
Upcycled Levi’s denim
Clothing made with deadstock fabrics
Vintage-inspired tees with environmental messages and botanical prints made with nontoxic dyes and printed to order.
Fashion forward ethical clothing made with transparency
With increasing references to vintage clothing of the ‘80s and ‘90s, Everlane has become a good alternative.
With an abstract website and basics in great colors, Entireworld is in the design wheelhouse of U.O.
Known for their easy cotton basics, loungewear, and California-inspired goods.
Let me know if you have any questions, comments, or suggestions for other conventional brands to cover!