Ethical and Organic Underwear (That’s Not Lingerie)

ethical and fair trade organic underwear for women - black bra and underwear laying on wooden frame on grass

This post contains affiliate links. Items in photo above were provided by Majamas.

Where I Shop for Ethical and Organic Underwear

If you’re looking for frilly, lacy, and seductive, the ethical fashion market has got you covered.

But what if you just want some everyday underwear without the fuss? 

It took me years to find the ethical and organic underwear brands that offer what I’m looking for: neutral colors, no bows, nature-derived fabrics.

I look for styles that don’t show under clothing and work with any silhouette or style, so thongs and full coverage are preferred over “cheeky” styles that can ride up.

I also look for fair price points because I’ve found that many fair trade underwear brands charge more for a single pair of underwear than you would pay for an artisan made dress. I think this is because, historically, organic underwear has appealed primarily to a higher end customer.

You’ll still pay about double Victoria’s Secret prices with the brands below, but that’s pretty decent considering the quality is better.

My Top Picks for Ethical and Sustainable Intimates

Majamas underwear - red bikini organic

1. Majamas

Made with organic, GOTS-certified cotton at an ethical factory in the USA, Majamas offers classic thongs, cheeky bikinis, hipsters, and comfort bras in solids and patterns in addition to loungewear and casual clothing.

Sizes XS-XXL

Shop Majamas

Organic basics underwear - image shows woman wearing black bra and undies

2. Organic Basics

Danish brand Organic Basics makes underwear and tshirts in both GOTS-certified organic cotton and technical fabrics. Their products are PETA approved and made ethically by workers who receive a living wage.


Shop Organic Basics


A favorite among ethical bloggers and conscious consumers, PACT sells socks, undies, loungewear, and even a full range of clothing in organic cotton. Plus, they’re fair trade certified.

Sizes XS-XL


image shows stomach and upper legs of woman wearing tan underwear

4. Boodywear

Boodywear makes panties, leggings, and bras with seamless, chemical free, ethically-harvested, and organic bamboo viscose. I find their options particularly useful under fabrics that cling.

Sizes XS-XL

Shop Boody

product shot of purple panties from WAMA

5. WAMA Hemp

Made with less water intensive hemp and organic cotton, WAMA’s underwear is sustainable, practical, and durable.

Sizes XS-4XL


product image of orange mid rise underwear from knickey

6. Knickey

Offered in a number of on-trend colors and styles, Knickey makes certified organic cotton underwear with a focus on comfort and quality.


Shop Knickey

product shot of black cotton underwear with lace from people tree

7. People Tree

People Tree is known best for being one of the first fair trade clothing brands with a focus on British style. But they also make fair trade, GOTS-certified organic cotton underwear.

UK 8-16

Shop People Tree

woman stands with arms behind head wearing a matching cheetah print underwear set from arq

8. ARQ

A beloved brand in the slow fashion community, ARQ is known for its classic styles made with organic cotton and its really good size range.

Sizes XXS-4X

Shop ARQ

If you know of others, let me know in the comments!

P.S. Most of these brands also carry bras!

See my picks for BRAS here.

graphic reads "Ethical and organic underwear -" over lavender background. Lower half shows black bra and underwear laying on wooden frame on grass

Leah Wise

Leah Wise is the founder of StyleWise Blog. She has been writing, speaking, and consulting on sustainable fashion, the fair trade and secondhand supply chain, and digital marketing for over ten years. An Episcopal priest, Leah holds a B.A. in Religion from Florida State University and an M.Div. from Yale Divinity School. When not working, you can find her looking for treasures at the thrift store.

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1 Comment

  1. This Blog is very helpful.

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